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Contents
ABOUT ME ........................................................................................................................ 5 WHAT IS CPA? ............................................................................................................... 6 CPA NETWORKS ............................................................................................................ 9 TYPES OF OFFERS ........................................................................................................ 9 ABOUT 7SEARCH ........................................................................................................ 14 TOP 500 .......................................................................................................................... 21 STARTING WITH 7SEARCH .................................................................................... 22 HOW TO GET $250 CREDIT ......................................................................................................................... 23 WHAT TO PROMOTE WITH 7SEARCH? .................................................................................................. 24
DIRECT LINKING CAMPAIGN WALKTHROUGH ............................................................. 26 SUB ID TRACKING ................................................................................................................................................ 31 SPECIAL HIGH TRAFFIC CF KEYWORDS ...................................................................................................... 38 USING EXACT/PHRASE/BROAD MATCHES .................................................................................................. 40 HOW TO CUSTOMIZE ADS FOR MAX CONVERSION ................................................................................ 43 HOW MUCH SHOULD YOU BID? ...................................................................................................................... 45 SMART BIDDING SYSTEM .................................................................................................................................. 46 NEGATIVE KEYWORDS – POSITIVE TARGETING ...................................................................................... 46 SOURCE FILTRATION - BEST BANG FOR YOUR BUCK ............................................................................ 47 MAXIMIZING KEYWORDS .................................................................................................................................. 48 FINDING ADDITIONAL KEYWORDS................................................................................................................ 48 SPYING ON ADS .................................................................................................................................................... 50 KEYWORD TARGETING ....................................................................................................................................... 51 OPTIMIZING CAMPAIGNS FOR PROFITS ........................................................ 52 BLOCKING SUB IDs .............................................................................................................................................. 52 ADJUST YOUR BIDS ............................................................................................................................................. 55 HOW TO KEEP YOUR AD ON TOP .................................................................................................................... 56 KEYWORD MANAGEMENT .................................................................................................................................. 56 PREDICTIVE SEARCH TECHNOLOGY ............................................................................................................. 58
USING ADVANCED FEATURES .............................................................................. 60 RESEARCH WITH KEYWORD REPORT ........................................................................................................... 60 USING DAY/TIME TO YOUR ADVANTAGE .................................................................................................... 62 CAMPAIGN SCHEDULING ................................................................................................................................... 63 USING 7SEARCH STAFF TO IMPROVE CAMPAIGNS ................................................................................. 66 GETTING THE BEST OUT OF CF KEYWORDS .............................................................................................. 66 USING DISPLAY URLs TO IMPROVE CONVERSION .................................................................................. 67 TRAFFIC QUALITY REVIEW ................................................................................................................................ 67 7SEARCH’S SECRET NICHES .................................................................................. 68 1. ............................................................................................................................ PHARMACEUTICALS
..................................................................................................................................................................................... 69 2. ............................................................................................................................................ INSURANCE
..................................................................................................................................................................................... 69 3. ..................................................................................................................................... PAYDAY LOANS
..................................................................................................................................................................................... 70 4. .......................................................................................................................... ONLINE EDUCATION
..................................................................................................................................................................................... 70 5. .................................................................................................................................................... DATING
..................................................................................................................................................................................... 72 CAMPAIGNS WITH LANDING PAGES ................................................................. 73 MAKING LANDING PAGES.................................................................................................................................. 74 CONVERSION TRACKING ........................................................................................ 76 SCALING UP.................................................................................................................. 77 CONCLUSION ............................................................................................................... 78
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