What you should know prior to outsourcing your article writing

What you should know prior to outsourcing your article writing

Everyone hopefully knows they need content for their websites and blogs, I hope.  So when you're writing your blog posts or making sub pages full of content on your website, are you doing it on your own or outsourcing the article writing?  If you are doing it all on your own and being a super hero, that's awesome!  The sad truth is that most people who own a business don't usually have the time to do this task on their own.  Another reason they don't do it on their own is because their grammar might not be at a level that the readers expect from the niche the blog or website owner is in. 

If you are struggling to do all the content yourself, you will likely need to outsource the work to an article or content writer.  The upside to this is that there are plenty of writers out there that can get the job done.  The downside is that there are plenty of writers out there that will screw up the job you are hiring them for lol.  Because of this, you will need to weed out the bad writers by using a few simple steps, which are:


Hiring a native writer
When you need high quality content for your website, you won't usually get it if you hire someone from India and you're in the USA.  This is because English is not the first language of someone in India.  Now if you're looking for something in Hindi, you can always go to a writer in India and get some great content written up.

There are few exceptions to this rule.  A good example of this rule is if you are in the United States and needed some content written up, but you're on a budget and can't afford to hire someone like myself.  You need good content, but you can't afford to pay a native writer, it's frustrating.  The loophole with this is to figure out where English is a primary language of a country, but not necessarily the first language.  I like outsourcing work to people in the Philippines because they are taught English in school from their very first day.  This means that their primary language isn't English, but they are still very fluent and can write well if they keep up their studies.  I actually outsource a lot of work to the Philippines because they are extremely fluent in English and it's easier to keep up a conversation with them since there isn't a language barrier.


Asking plenty of questions prior to hiring the writer
This may be pretty obvious, but you need to ask questions prior to hiring someone.  If you're here on SEOclerks and thinking of outsourcing the work to a freelance writer, you will want to be sure they know what they are talking about before you start the job. 

I recently started my own writing service here on SEOclerks and noticed almost every client asking a few questions prior to purchasing content from me.  I wrote up my service page in a way that would reduce the amount of incoming questions, but everyone still wants to get in touch prior to purchasing  

You can see how I wrote my service here:  https://www.seoclerks.com/Article-...rks-staff-member

If you look through it, I tried to answer as many questions as I could think of, without making the sales page too long. 

Questions you should ask prior to purchasing:

1. How long have you been writing content for yourself and your clients?
2. How many articles do you think you've written in your time as a freelance writer?
3. How many niches can you write in?
4. Will your content pass CopyScape?
5. Are you native (language here) writer?  Example: "Are you a native English writer?"
6. Do you optimize the content you write?
7. How long will the articles be?  (if it's not apparent)
8. Do you spin your content?  (if they say "Yes" please avoid them)
   

Asking for writing samples before agreeing to the work
If you're purchasing a writing service from someone, they should have at least a few samples of their work, even if they just started.  This is because writing an article isn't too difficult to do, and they can get the samples done right after you ask.  They might not have any samples when you ask, but they should afterwards if they want to make a sale lol.

With my writing service, I did it a little different so I don't get the "Do you have any writing samples?" question.  I wrote up 600+ discussions here on SEOclerks.com and linked to them for anyone to skim through and read what they want in order to get an idea of my writing   Now, not everyone will be able to do this because they don't have a ton of content written up on SEOclerks.com, but that doesn't mean they can't start now and link to their discussions pages

Asking for samples is a common thing to do prior to getting some content written up.  When it comes to SEO and Backlinking, I don't usually give out samples of my work because they can just break it down and do it themselves, losing me the sale   But for content, I don't mind if someone reads what I previously wrote because it's already out in the public and if they use it on their own website or blog it won't benefit them one bit

The more samples you have, the better it will look for you.  Since I linked to my discussions page here on SEOclerks, it will always be increasing due to me writing almost every day here   I don't have to go on a blog or website and link to a subpage that I have to constantly update with examples, it's all done right here and my clients have loved that little extra step I took in order to please them with samples   Hopefully your writer does the same thing, since it really validates their writing because it is literally linked to the same account you're talking to here on SEOclerks

An important thing to remember, asking for examples isn't the same as asking for a review copy.  A sample is something that was already done for a client in the past, a review copy is something that they writer will give away for free in order to get a review from you.  Don't ask for hand outs, if you plan on outsourcing the work to a credible writer, be sure to pay them for their time


Reading reviews the writer has from previous clients
This is a big thing you need to remember because clients are VERY honest when it comes to leaving a review online, usually.  If the seller is giving out review copies, which I don't think is allowed here on SEOclerks, they will likely have all positive reviews in the beginning.  This is because it's an unwritten rule that if you're getting a free review copy, you will give a positive review in return for not having to pay a single penny. 

Here on SEOclerks, you don't really have to worry about fake reviews because everyone has to pay for the work that is done.  You can't get a free article from a quality seller, because they are making plenty of money from their current clients.  I've gotten plenty of potential clients asking me something along the lines of "Can you give me one article for free?  I will buy 10 if it's good".  This basically tells me that they saw my 600+ discussions and want some work done by me, but don't want to pay for it.  I will turn them down and say that I have a bunch of examples of my work, and that every client I've had has never been disappointed with their content.  So please don't ask for free review copies or free articles with the intention of purchasing more later on, because that's never the case lol.




In Conclusion:
If you go over this discussion prior to outsourcing the content writing you need for your website or blog, you will usually be able to weed out the writers that aren't right for you.  You will always want high quality content, not something that is spun or written in a way that is noticeably a broken language.  Read the reviews of the writers you want to work with, and ask plenty of questions before you pull the trigger and hire them.  After you have done all of this, you will always have a great writer in your bullpen who is ready to get the job done



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Thanks!

Razzy