Hire people for OFFLINE marketing. - How can you know that they do what you've paid them to do?

TommyCarey

I've never done anything like this but I wanted to. The problem with doing something like this is that you'll have either trust the people handing out the flyers or figure out some way of tracking who is actually working, which is difficult. Well, it's more of an impossible feat to track people sending out your letters because it probably breaks some kind of privacy law.

One way I've thought of, that's fairly simple for most of us, is to set up a different website for each person who is handing out your flyers. These websites don't have to be crazy detailed or anything like that. You can actually set up splash pages or small 5 page websites for each person working with you. You only need 1 design for all of this since you can just upload the files on different hosting accounts and editing the logos, favicon, and any text referring to the domain where the files are. This way it's a "unique" website and you can monitor click throughs and conversions.

You can take this one step further and have it set up as an affiliate website for offline marketers. You set it up and they hand out flyers for their new website. Each website is linked to your main website with affiliate links associated with the person handing out the flyers. This way the person handing out the flyer can have example.com on their flyers and not example.com/affid=?123 or whatever an affiliate code looks like

And since each link on the website of example.com is an affiliate link to your website, people can make a few bucks a lot easier

One of the main problems with this is that if you're paying for the flyers, you might have 1,000 people sign up and that means you have to make a set of flyers for 1,000 people. You would have a huge amount of work to do and I'm sure that only 50 out of the 1,000 would actually do the work. So pretty much you'd be burning time and money in the beginning because people wouldn't be doing the work, but you won't know right away. You could ask for a specific background and post some requirements in order to work with you so you can weed out the people who just want to make a few bucks handing out flyers.

There are a lot of red flags with this type of marketing, but if you can weed out all the lazy people prior to printing flyers or setting up websites, you could be pretty profitable

I've never done anything like this but I wanted to. The problem with doing something like this is that you'll have either trust the people handing out the flyers or figure out some way of tracking who is actually working, which is difficult. Well, it's more of an impossible feat to track people sending out your letters because it probably breaks some kind of privacy law. One way I've thought of, that's fairly simple for most of us, is to set up a different website for each person who is handing out your flyers. These websites don't have to be crazy detailed or anything like that. You can actually set up splash pages or small 5 page websites for each person working with you. You only need 1 design for all of this since you can just upload the files on different hosting accounts and editing the logos, favicon, and any text referring to the domain where the files are. This way it's a "unique" website and you can monitor click throughs and conversions. You can take this one step further and have it set up as an affiliate website for offline marketers. You set it up and they hand out flyers for their new website. Each website is linked to your main website with affiliate links associated with the person handing out the flyers. This way the person handing out the flyer can have example.com on their flyers and not example.com/affid=?123 or whatever an affiliate code looks like :D And since each link on the website of example.com is an affiliate link to your website, people can make a few bucks a lot easier :) One of the main problems with this is that if you're paying for the flyers, you might have 1,000 people sign up and that means you have to make a set of flyers for 1,000 people. You would have a huge amount of work to do and I'm sure that only 50 out of the 1,000 would actually do the work. So pretty much you'd be burning time and money in the beginning because people wouldn't be doing the work, but you won't know right away. You could ask for a specific background and post some requirements in order to work with you so you can weed out the people who just want to make a few bucks handing out flyers. There are a lot of red flags with this type of marketing, but if you can weed out all the lazy people prior to printing flyers or setting up websites, you could be pretty profitable :)

8 years ago