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We all know that a businesses online reputation can be broken by just a few bad reviews. Why would someone buy from your company that has 1 bad review when your competitor has 0? It doesn't matter if you have 10 five star reviews along with that 1 bad review, it's still seen as a strike against you.
The downside of reviews is that people who are upset with the item or service they purchased from you are the ones who are more willing to review you. The people who are happy with the item or service go on about their day a bit happier because they think you're awesome lol.
You'll need to figure out how to get those happy customers to write some awesome stuff about you on their favorite review site. And that's why I'm posting this discussion
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Lynne
What you have highlighted here Razzy is oh so true. If someone is angry, upset or disappointed they are so much more likely to leave a review, which will not be a good one of course!
If a customer is happy they are more likely to do nothing. I love your idea of giving them an incentive to write a review like offering a discount for future purchases. If I am happy with my purchase and get offered a discount off my next purchase there is a very good chance I will leave a review whether I plan on making another purchase or not. Nice tips here Razzy and Mike thanks for elaborating on this. What you have highlighted here Razzy is oh so true. If someone is angry, upset or disappointed they are so much more likely to leave a review, which will not be a good one of course! If a customer is happy they are more likely to do nothing. I love your idea of giving them an incentive to write a review like offering a discount for future purchases. If I am happy with my purchase and get offered a discount off my next purchase there is a very good chance I will leave a review whether I plan on making another purchase or not.
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