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OK, many serious bloggers know about this, but i also noted that many bloggers copy some image from internet and add into blog post without renaming it, which is very important regarding SEO!
So perhaps if you writing article named "Best SEO tactics" and add an image into post named like what-a-great-day.jpg OR 29938hhg4j888fp5.jpg it can be big downside for your blog's SEO and SERP. So simple renaming file to best-seo-tactics.jpg and adding alt tag for example alt="Best SEO tactics" will enormously improve your page SEO and rank in search engines like Google. Also have look this video for much more detailed explanation.
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Everett
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