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What are the main trends for digital marketing success at the moment?



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What are the main trends for digital marketing success at the moment?

Having a good digital marketing campaign is very important, but there are so many things you could be making use of and so many areas to address, that you might feel it is too much, not to mention the constantly shifting trends. That is why I think it is important to start off by focusing on the current trends in this field. To me the main ones are:

  1. More mobile customers and so the need for mobile apps and sites
  2. Content is not only in text but in visual aids such as explainer videos
  3. More importance on social media

What do you think are other major trends?

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Beverly
Another emerging digital marketing trend is the acceptance and use of Bitcoin by the consumer online. Though not a new concept, many more sites and even physical stores are accepting Bitcoin as a payment option. Be open to using Bitcoin on your website, especially if you accept donations or sell products as some markets or geographical locations are not support by Paypal. Bitcoin is unencumbered by typical regulations and fees you see associated with Paypal or online banking.



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Corzhens
We have to admit that mobile users now compose the majority of internet users that’s why websites that are not mobile friendly are at a disadvantage. Most mobile users I know are very comfortable with apps in the thinking that sites with no apps are obsolete. In this regard, I see the importance of creating an app for convenient access of the website. With the content, I don’t see any problem with the text because I myself don’t go for videos and images for they drag the access to a slowdown.



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vinaya
Influencer marketing and video marketing are the main trends of digital marketing. Influencer marketing refers to the marketing process when you hire an influencer and ask him to promote your services and products. Video marketing means you make a video and share on different platforms. Both of these marketing methods have a very high conversion rate.



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mosesoscar
Making use of short straight-to-the-point videos is prominent now. And, also important is making your website with a responsove design. Most people now access the internet with their mobile, so it's imperative to design your website in such a fashoon that it can be easily accessed on mobile.



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