Beverly
Level X3
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Just now, i was online researching some SEO issues and came across a site that mentioned the Google 'Big Daddy' update. This update didn't sound familiar, so I checked it online and found that it related to an update that happened around 2005. So, essentially this page where I found the information had not been updated in almost 8 years. Just wondering how many others have read that information and assumed it was accurate and recent. How old is the SEO information you are relying on? And, how do you stay current with the latest trends so as to avoid misinformation?
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missionrestor
2. Content is king, so be sure to have good, well-written and unique content that will focus on your primary keyword or keyword phrase.
3. If content is king, then links are queen. Build a network of quality backlinks using your keyword phrase as the link. Remember, if there is no good, logical reason for that site to link to you, you don’t want the link.
4. Don’t be obsessed with PageRank. It is just one isty bitsy part of the ranking algorithm. A site with lower PR can actually outrank one with a higher PR.
5. Be sure you have a unique, keyword focused Title tag on every page of your site. And, if you MUST have the name of your company in it, put it at the end. Unless you are a major brand name that is a household name, your business name will probably get few searches. 1. If you absolutely MUST use Java script drop down menus, image maps or image links, be sure to put text links somewhere on the page for the spiders to follow. 2. Content is king, so be sure to have good, well-written and unique content that will focus on your primary keyword or keyword phrase. 3. If content is king, then links are queen. Build a network of quality backlinks using your keyword phrase as the link. Remember, if there is no good, logical reason for that site to link to you, you don’t want the link. 4. Don’t be obsessed with PageRank. It is just one isty bitsy part of the ranking algorithm. A site with lower PR can actually outrank one with a higher PR. 5. Be sure you have a unique, keyword focused Title tag on every page of your site. And, if you MUST have the name of your company in it, put it at the end. Unless you are a major brand name that is a household name, your business name will probably get few searches.
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