To call these "tough times" may be a bit of an understatement to you, or perhaps you've pivoted your marketing strategy nicely and aren't negatively affected by the COVID-19 crisis.There's no arguing this pandemic has led to increased internet traffic as people work, socialize, and entertain themselves online.Distributel, a company that buys wholesale access to Rogers Communications Inc.'s internet backbone, has seen a traffic increase of about 50%.But an increase in internet usage doesn't necessarily translate into increased sales for your small business.Many consumers are hesitant to buy, either because they aren't sure when they'll be able to use the service you sell, or because they've been laid off or have had their hours reduced.That's why I'm sharing 3 eCommerce challenges and solutions to help you maintain and even grow as an entrepreneur during this crisis.
