What is Keyword Research?
Keywords are important to your Search engine optimization strategy because they are what people search for when looking for information online. You want to make sure that you pick keywords that are both relevant to your content and what people are searching for in your industry. Picking out keywords isn't as simple as just picking a few words you think people are searching for and adding them onto your site.
Most businesses understand how important search engine optimization is to their business strategy but coming up with a plan can be overwhelming. More and more businesses are creating an online presence each day, so it may seem daunting to spend your time, money and resources to get on the first page of Google s search results.